I’d like to issue a plea to TV football play-by-play personnel and analysts to work on their grammar game. Or, to put it into football commentator vernacular, please talk good. 

I’ve been on a crusade for several years now - mostly conducted on Twitter which is to proper grammar what the Taco Bell jingle is to Pulitzer Prize-winning non-fiction - to get football commentators to stop saying “Michigan is on their own thirty" and “Look at Notre Dame - they’re ready to make their move.” This is fifth grade English, guys. Michigan, Notre Dame, USC and even Florida State are “its” not “theys.” “Michigan is on its own thirty" is correct. Or, “The Wolverines are on their own thirty" is correct.